CLSI Partners on Coming Age of Genomics Documentary
CLSI and other non-profits across the country are partnering on an exciting documentary project that examines genomics as a technical force capable of fundamentally transforming society and the human condition. Designed to entertain, enlighten and fascinate the general public, the goal of the Coming Age of Genomics film is to portray science as a human enterprise with far-reaching social, cultural, economic, and political implications. If successful, the final product will be a film for theatrical release or a limited-run series available through streaming outlets such as Amazon, HBO, Hulu or Netflix.
The producers of the film are Mark Jones and Kevin Vickery of Life Sciences Outreach (LSO). They have secured funding from Franklin “Pitch” Johnson to create a “sizzle reel,” a five-minute promotional short that will be used to pitch the project to distribution outlets. The production is underway, and initial interviews have been shot with luminaries such as Stephen Kingsmore (Rady Children’s Institute for Genomic Medicine), Stelios Papadopoulos (Biogen), Eric Topol (Scripps), and Dirk van den Boom (JunoDx).
LSO is partnering with non-profits across the country to produce the film. In addition to CLSI, the Biocom Institute, MassBio Ed Foundation and the San Diego Regional Economic Development Corporation have signed on to the project. The National Human Genome Research Institute (NHGRI) is supporting the project with access to archival materials, and NHGRI scientists and grantees.
The project offers an additional education and outreach component. The producers intend to extend the reach of the project by repurposing and freely sharing content with an expanded network of non-profit partners who are interested in improving public awareness and understanding of advances in the life sciences. These groups may include educators, state bioscience institutes, patient advocacy groups, healthcare providers, and others.
In addition to demonstrating the transformative impact the genomics is having on our lives, the film and education and outreach efforts will provide opportunities to shine a positive light on the life sciences industry and its life-changing discoveries.